GTM Engineer
A GTM (Go-to-Market) Engineer combines technical expertise in APIs, automation, and data with sales strategy. We build the infrastructure that scales your revenue without scaling headcount.
What is a GTM Engineer?
Traditional sales teams rely on manual labor: SDRs researching leads, copy-pasting data, and sending generic emails. A GTM Engineer replaces this with code and AI.
We treat your sales process as a software application. We architect data pipelines, program decision logic, and deploy autonomous agents to execute tasks 24/7 with superhuman precision.
Why choose zenrev?
- Full-Stack Expertise: We don't just use tools; we write custom code, build APIs, and deploy infrastructure.
- Signal-First Approach: We focus on finding the 5% of buyers who are ready now, not spamming the 95% who aren't.
- Proven Results: Our workflows have generated millions in pipeline for B2B SaaS companies.
Who Needs a GTM Engineer?
We specialize in helping technical teams scale outbound.
B2B SaaS Founders
Early SDR Teams
RevOps Teams
Growth Marketing Teams
Core Capabilities
Workflow Automation
- Build end-to-end n8n automations
- Integrate disparate APIs
- Error handling & retries
Data Enrichment
- Waterfall enrichment (Clay)
- Scrape custom signals
- Clean & normalize data
AI Agent Orchestration
- Deploy autonomous research agents
- Personalize email copy at scale
- Handle inbound replies
Custom Development
- Write Python/TypeScript scripts
- Deploy on Docker/Cloudflare
- Build custom internal tools
Market Intelligence
- Map Total Addressable Market
- Track job changes & news
- Monitor competitor activity
System Health
- Monitor API usage & costs
- Optimize workflow latency
- Ensure data compliance
How We Work
ICP & Signal Mapping
We define exactly who buys from you and what signals indicate they are ready.
Workflow Architecture
We design the logic flow in Clay and n8n to automate the manual steps.
Data Infrastructure
We set up Supabase or Postgres to store and track every interaction.
Agent Integration
We plug in LLM agents to handle qualitative tasks like research and writing.
Launch & Iterate
We go live, monitor performance, and continuously optimize for conversion.
Example Workflow
A typical enrichment flow built by a GTM Engineer.
// n8n Workflow: Enrich & Qualify
{
"nodes": [
{
"name": "Webhook Trigger",
"type": "n8n-nodes-base.webhook",
"notes": "Receives new signups"
},
{
"name": "Clay Enrichment",
"type": "n8n-nodes-base.httpRequest",
"notes": "Fetches revenue, headcount, tech stack"
},
{
"name": "OpenAI Qualifier",
"type": "n8n-nodes-base.openAi",
"notes": "Scores lead based on ICP match (1-10)"
},
{
"name": "Slack Alert",
"type": "n8n-nodes-base.slack",
"notes": "Notifies sales team of high-intent leads"
}
]
}Alt: JSON representation of an n8n workflow created by zenrev to enrich leads using Clay and OpenAI.
Serving Global Markets
Frequently Asked Questions
What does a GTM engineer do?
A GTM Engineer automates the sales and marketing stack. We build workflows to find leads, enrich data, and send personalized messages at scale, replacing manual SDR work.
How is Clay used for outbound?
Clay is our primary data orchestration tool. We use it to waterfall enrich leads from 50+ data sources (like LinkedIn, Apollo, BuiltWith) to get the highest quality data coverage.
Can you connect n8n to Google Sheets, Supabase, and HubSpot?
Yes. We specialize in building custom integrations between any tools with an API. We often use Google Sheets as a UI, Supabase as a database, and HubSpot as the CRM.
How much does a GTM engineer cost?
Hiring a full-time GTM engineer costs $150k+. zenrev offers fractional GTM engineering services starting at a fraction of that cost, delivering immediate value.
What is the difference between a GTM engineer and an SDR?
An SDR manually executes tasks (calls, emails). A GTM Engineer builds systems that execute those tasks automatically. One engineer can do the work of 10 SDRs.
Do you build AI agents?
Yes. We build autonomous agents using OpenAI and Anthropic models to perform complex qualitative research, write hyper-personalized copy, and even handle initial replies.
What industries do you serve?
We primarily serve B2B SaaS companies, agencies, and high-ticket service providers who need to scale their outbound prospecting efficiently.
How quickly can we see results?
Our systems typically go live within 2-4 weeks. Once live, signal-based outbound often generates qualified meetings within the first week of operation.
Ready to automate your revenue?
Chat with our AI assistant to learn more about GTM engineering, or book a consultation to get started.